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Growth doesn't happen by chance — it is built CHIEF'S LETTER
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Long-term success with sales culture as a strategy
Sweden is ranked as one of Europe's most strategic countries in sales, yet 75% of companies lack clear guidelines for how sales should be integrated into the organization. In this article, we show why measurement is key to building a sales culture that drives growth and engagement. Strong strategies without a sales culture Did you know that Sweden is ranked as one of Europe's most strategic countries when it comes to sales? Yet many companies have difficulty getting the entir


CEO's column October 2025
Psychological safety has become a buzzword in business, but few have understood what it actually requires. It's not about creating comfort, but about building courage. In this month's column, Mikael Nylund reflects on why real safety feels uncomfortable, and how it determines whether your team dares to develop or chooses to remain silent. Psychological security is daring Everyone talks about psychological safety. But few have understood that it doesn't feel safe, it feels cha


How HR can influence the supply of skills
Competency provision is more than recruitment. For HR managers in industrial companies, it is about building an ecosystem where competence can grow, develop and remain. The article provides concrete examples of what HR can actually influence and how strategic efforts can make a difference over time. What happens when the best candidates don't even apply? HR managers are often faced with complex challenges, but there are also great opportunities for HR to take the lead on the


Real corporate culture
The strategy is set, but is anything happening? Many organizations have a clear direction, but stumble when it comes to implementing the strategy in everyday life. This article shows how the right habits, conversations, and follow-up can make strategy implementation something that actually happens, not just planned. How strong teams perform without burning out Everyone talks about culture, but few know what it feels like when the pace increases. Corporate culture is not a pos


Strategy implementation – when habits are crucial
The strategy is set, but is anything happening? Many organizations have a clear direction, but stumble when it comes to implementing the strategy in everyday life. This article shows how the right habits, conversations, and follow-up can make strategy implementation something that actually happens, not just planned. When habits determine whether the strategy is successful You have invested time, money and heart into developing a strategy. It is well thought out, anchored and


Strategic skills development – crucial for growth
Strategic skills development is no longer a soft cost; it is a business-critical investment. In an era where behavior determines business, research and experience show that what is trained and followed grows faster. This article shows why you can't afford to skip the step that builds future competitiveness. When the business is in the people with Strategic Competence Development Competence development is often seen as something soft. But anyone who believes that the business


Work with leadership development for direction and results
Working with leadership development is crucial in a time where self-leadership, pace of change and complexity characterize working life. The article explores how clarity, direction and behavior in everyday life create real impact and why it is not enough to be a manager on paper. Through three concrete behaviors and insights from Swedish teams, you will get tools to develop leadership that both strengthens the business and builds trust. What makes people want to follow you? I
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